Recently one of our Vidalytics users reached out to us to help optimize his video conversions. Michael Anderson sells training for tech CEOs and has been in Silicon Valle for the past 25 years. Today, he helps entrepreneurs be better leaders and make their companies grow. He reached out to us concerned after seeing that […]

595k Sessions Prove Vidalytics Converts Better than Wistia, YouTube & Vimeo in A/B Split Tests
The Test Parameters: YouTube vs Wistia, Vidalytics vs Wistia, Vidalytics vs VimeoType of Page: Video Sales Letter Landing PageTraffic Source: GDN, Facebook, NativeClient: Golden Tree Nutrition
The Analysis & Takeaway
Golden Tree Nutrition wanted to find the best video player for...

How to Use Vidalytics Compare View to Determine Surprising Winners in A/B Split Test
The Test Parameters: A/B Split Test
Type of Page: Video Landing Page
Traffic Source: Cold, Search, Google Display Network
The Analysis & Takeaway 🙂
We recently tested two videos side by side that had the same voice, and the same lead, story and product reveal, but...

Vidalytics Uses 14% Less Bandwidth than Wistia, Reducing Bandwidth Cost
The Test Parameters: A/A Split Test (Video on Vidalytics vs. The same video, with the same features, on Wistia)
Type of Page: Video Landing Page
Traffic Source: Cold, Search, Google Display Network
The Analysis & Takeaway
From March 23rd until May 26th we tested Vidalytics...

49% Conversion Rate Increase w/ Vidalytics’ Smart Autoplay
The Test Parameters: Smart Autoplay vs. The same video without this feature enabled
Type of Page: Video Sales Letter Landing Page
Traffic Source: Cold, Display, Affiliate
Client: Brent Messer
The Analysis & Takeaway :)
The most interesting thing about this test was actually what we...