Vidalytics is an end-to-end video platform built for marketers. It hosts, streams and gives you simple, yet powerful video analytics not found anywhere else. Making it easy for you to increase your conversions, sales and grow your business.
It is like X-ray vision for your video’s performance — putting the most important marketing intel right at your fingertips.
Video is extremely powerful and is at the heart of most online marketing. But optimizing it can be incredible hard, even for seasoned pros. Almost no one has any clue of what happens with their prospects after the play button is pressed.
We give you all the data and tools to quickly and easily optimize your videos to convert better.
Vidalytics is built for marketers who have videos anywhere in their online businesses.
It can answer hard questions with simple answers for small and large companies alike. Regardless of marketing strategy — lead gen, direct response, product launches, kickstarters or branding. Nor does it matter what industry you’re in.
As much as 70% of your traffic is from mobile devices. Now you can easily convert much more of this traffic with the world’s first “mobile first video player”.
Plays on mute and inline (not-full screen) — so it doesn’t annoy your viewers
Flashing overlay that says: “Your video is starting Tap for Sound”
Option to make your video go fullscreen & un-mute with one tap
Or keep your video in-line (not fullscreen) so your viewers can NOT skip ahead (great if you have “call to actions” that appear on your landing page later on).
Find the exact spot where your viewers are taking action during your videos.
Allowing you to spice up your videos and get more people to watch them.
By looking at the most rewound sections of your video — this is an easy way to unlock massive engagement.
Engagement, conversions, skips and rewinds for your entire audience second by second. So you know how well your message is being received.
With your Vidalytics Dashboard you’ll always know how all your videos are performing. It’s the first thing you see when you log in, so you always have the right info at your fingertips.
Filter out your team’s internal data with IP Filtering — even retroactively. So you only get data you trust and can make important decisions based on.
Vidalytics offers the industry’s first video conversion tracking that attributes all conversion data of your buyers back to the specific videos they watched. Including revenue, multiple purchases and buyers.
This means you’ll be able to see at the exact moment in your video when you convinced someone to take the next step.
Which resonates most with your viewers’ “buy glands.” And answer the age old question — “When to ask for the sale?”
Our advanced technology will only show conversion data on the videos that were watched by someone before they converted.
This way, you’ll know how each video contributes to your bottom line.
You can create as many conversion types as your business needs. Either one for all your sales — or create different ones for each step in your funnel. You’ll know with certainty how your entire business is performing.
We’ll track your conversions no matter where your videos and thank you pages are hosted. This comes with no additional settings or changes required to the conversion script. Set it and forget it.
You’llbe able to tell how your buyers consume specific videos —which parts are skipped, rewatched, and when they decided to take action.
While conversions and other metrics are valuable, the big daddy metric of them all is ROI. And unless you have video revenue, you can’t calculate this. Vidalytics tells you your revenue on a video by video basis
Data is worthless unless you can segment it. Vidalytics gives you this power. With it, you can separate out the noise from your data that isn’t relevant.
Segments are ways to divide users into groups, like device type, traffic source, buyers & non-buyers, or countries. So, you can see how your different groups of users respond to your messsage. Ultimately allowing you to optimize your marketing and speak to each group personally.
This level of insight is like getting inside the mind of your ideal customer
With Vidalytics, you’ll be able to see the 11 most important video metrics for marketers, sliced and diced across a half dozen segments and any date range.
You’ll be able to track sales, leads, email opt ins, different product sales, or any other conversion action that matters to you — all completely separately. Because your business is dynamic, so should your analytics be.
You can use one conversion script or as many as you want… Whatever makes sense for your business.
Because, let’s face it, watching a video on a phone is very different than on a 23” monitor. And your conversions and engagements won’t be the same for these two setups. Vidalytics allows you to separate this data to tell the difference.
See inside the mind of your customers by viewing only the metrics for people who converted or not. Discovering what matters most to your buyers or why people are not converting.
This is important if you have annoying junk traffic from the other side of the planet. Don’t let it pollute your data.
Also, this matters if you have country-specific campaigns. Or just want to know your performance in specific countries.
Crappy browsers like Internet Explorer CONSTANTLY have bugs. Leading to poor conversions... Spot them early by looking at how your videos perform across every browser.
Not all traffic converts the same —seeing your video’s metrics for each type will show you the most profitable traffic sources and which ones to cut.
With the click of a button you can pull up any other video’s graph to compare them side by side.
Videos are too dynamic to judge against each other by a single overall metric, like even conversion rate.
This is because a losing video can still have engaging moments that you want to identify and reuse later… Otherwise, you throw out the baby with the bath water.
Comparing two videos’ graphs side by side allows you to tell not just which video is better but how each section of them performed against each other.
When you can see the performance of two videos at the same time — you’ll easily spot deep insights that lead to larger sales.
Having their graphs in front of you at the same time is the absolute perfect way to do this.
We’ve done your homework for you, and will automatically transcode your videos into a half dozen formats — So they are ready for any device
We optimize which version of your video each user sees based on their internet connection speed — balancing quality and speed. Even changing the version mid-frame if their connection speed changes.
Ready for any screen size in the world. Never worry about how your videos will look on any device
Vidalytics runs on THOUSANDS of servers worldwide, which are constantly being optimized for speed… Because every millisecond counts for conversions.
Vidalytics is an “end to end” video platform that is very friendly. You only need to upload your vids and drop an embed code on your site to have them play for all of your visitors.
Never again will you have to mess with configuring code and players with Amazon S3