Smart Autoplay: The Industry’s Hidden Secret for Hooking Your Audience, Increasing Your Video’s Play Rate, and Boosting Conversions
No one had this… so we had to build it ourselves. And the results have been crazy: Brent Messer saw a 49% conversion rate increase over the traditional ‘click to play’ style video with this Smart Autoplay video technology…
When a viewer lands on your video page...
Typically, they're still in decision mode, considering if they want to engage and watch your video, or leave the page.
Which is why we’ve developed...
Smart Autoplay
A unique video feature designed to capture attention and immediately draw someone in to watching your video.
How Smart Autoplay Helps Boost Your Video Engagement & Conversions
Whenever autoplay with sound is allowed, Vidalytics Smart Autoplay will default to this option. This happens when someone clicks to multiple pages on your site, visits often, or on a specific browser.
As soon as a visitor lands on your page, the video starts playing with an attention-grabbing message overlaid on top to get someone to click play.
If your visitor hits play, the video will restart from the beginning, ensuring they don't miss a thing.
And if a user decides to pause? We know that means they may be about to leave… Which is why Vidalytics also has a unique Exit Strategy to catch potential bounces.
Smart Autoplay Gets Your Audience’s Attention by Auto Playing Your Video With Sound
Even If It’s Blocked By The Browser!
Smart Autoplay adapts to any browser — even mobile
Vidalytics Smart Autoplay intelligently adapts to browsers blocking autoplay with sound — which doesn’t happen 100% of the time — and will play your video with sound, if possible. This way you don’t miss out on any conversions.
But if it is blocked from doing so, it will fall back to playing on mute with an Autoplay Message on top.
Customize Your Autoplay Messages
The muted Autoplay Messages are totally customizable so that you can match it to your brand and get max engagement. You can change the copy and colors of the Autoplay Message, so you can have it say the best possible message to get that click.
You can also have your video go full screen when unmuted, have it always autoplay on mute, or turn its autoplay on / off only for mobile devices.
3 Different Autoplay Message Styles
You can choose from 3 different Autoplay Message Styles - Front & Center, Loud & In Your Face or Classy in the Corner.
We made the ’Front & Center’ style the default since Steve Weatherford’s team split test these and found it to convert the best.
The Secret Sauce - Unmute & Restart
When your muted autoplay videos are clicked anywhere, they immediately restart and unmute.
This way the playing video grabs your viewers’ attention but also restarts so they don’t miss a thing. This is exactly what bumped Brent Messer’s conversion rate by 49% — when split tested...
